After graduating from the National Institute of Fashion Technology, India Ritika started applying her gained knowledge to work. Studying and designing jewelry inspired her to take her craft forward, which is why shedecided to launch her eponymous luxury jewelry label with one goal in mind: providing a high-quality, smart, and reliable online store.

 Our passion

 Our passion for excellence has driven us from the beginning, and continues to drive us into the future. We know that every product counts, and strive to make the entire shopping experience as rewarding as possible.

The Maison

There’s no mass-manufacturing here, no factory floors or conveyor belts - just a tight-knit band of artisans casting, setting and polishing your piece at perfection, with their own hands. We’re so confident in the quality of the resulting craftsmanship that we guarantee it for life.